Elon Musk approves of this commercial

Posted on June 07, 2021 by Iqtidar Ali

Tesla spends $0 on traditional advertising. Tesla also decided to, recently, disband its corporate Public Relations department. So how does the company promote its cars? Fans. It's individuals like Billy Crammer who help spread the word about the electric automaker. So much so, in fact, that Elon Musk recently liked (via Twitter) Crammer's latest "commercial" promoting Tesla. 

Above: Tesla CEO Elon Musk (Flickr: Steve Jurvetson)

Elon Musk believes if a product is best-in-class, driven by constant innovation, and mission-oriented — spending money on R&D is a far better investment than paying for ads. He has applied this philosophy for years at Tesla and created one of the most loyal fanbases in automotive history.

And it turns out that Tesla's loyal customer base has resulted in free marketing and advertising for Tesla. Ranging from word-of-mouth testimonials, videos, and passionate interactions on social media — Tesla gets the plenty of buzz for free. This is one reason why Tesla is so popular globally. The Tesla community appears to be dedicated to bringing the electric vehicle revolution to the entire world.

It's no wonder the new "Tesla – Better, Faster, Stronger" faux-commercial has gained the attention of so many in the Tesla community. The commercial is the brainchild of Billy Crammer, a 22-year old Swedish superfan, who also moonlights as a video editor and has his own YouTube channel, Billster, with nearly 300,000 subscribers.

Hey... if Elon Musk liked this TV commercial enough to show his love on Twitter — a sign of support to his 55 million followers — it just might be worth checking out. After all, if Tesla does advertise someday, maybe the young Crammer will get the gig.

FAN-MADE TESLA TV COMMERCIAL

===

Written by: Iqtidar Ali. An earlier version of this article was originally published on Tesla OracleSource / YouTube: Billster.

Related Posts

Elon Musk wants Tesla's Gigafactory in Berlin to be covered in graffiti art
It’s now time to start a major makeover of Tesla's Gigafactory in Berlin as multiple buildings come to completion. To make its German car factory an attractive place to work, Tesla officially invited artists to submit their portfolios if...
Read More
A Father's Day tribute to a special Tesla Dad
I decided to move to South Florida from the Big Apple. It was 2011, and I just got married. I was also (soon after) blessed with a beautiful baby girl. My life was changing, fast. One day, at my parents house, my father called me into hi...
Read More
Tesla is at the apex of the used electric vehicle market
Since the dawn of the modern electric vehicle era, conventional wisdom has been that the resale value of most EVs erodes quickly—that’s been a boon to lower-income buyers who want to go electric, but a frustration to early adopters who b...
Read More

Posted in Electric Vehicles, Elon Musk, Tesla, tesla news, TSLA


Next

Previous

Join over 50,000 Tesla fans, enter your email to subscribe:

Accessories for Tesla